Samurai versus smart phone – winner: canal, frontal collision, banana, a ninja and a rice field?

Brilliant ad campaign about the dangers of walking and using your smart phone at the same time. The campaign focuses on train stations, but trust me, there is no situation where the Japanese will not use their phones…once saw a granny on a bike, umbrella in one hand, mobile phone in the other, happy texting away – while bicycling in the wrong side of the road….

Here’s the campaign video šŸ™‚

Video | This entry was posted in Japan, Marketing / Economy, The Internet and tagged , , . Bookmark the permalink.

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